Let’s find out! Business? We pored through thousands of campaigns to shortlist 15 popular words – and find out what makes an effective subject line. Do email subject lines really matter? But you’ve got to hook ‘em with attention getting subject lines, so you can reel them into the content of your email. Instead, they're giving subscribers a feel for their brand by sharing their story. Tips for Creating the Best Email Subject Lines Ever. You have to write catchy email subject lines. The subject line is the most important part of email marketing. Here are some examples of email subject lines that get straight to the point… Al Franken: “Yes, this is a fundraising email” The first thing you need to do before coming up with good email marketing subject lines is to know the dos and don’ts of email subject lines in general. Okay, so having that in mind, let’s look at some examples of email subject lines for various situations when introducing yourself. When I wrote this post, it was mostly as an inside joke with a friend of mine. I want to drop a mail to an old colleague, just to pass him my email ID which I couldn’t do in person. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Roger Ebert on Travel, Writing, and Being Lonely, How to (Non-Awkwardly) Reach Out to Old Contacts, Awesome Email Templates for Responding to Potential Clients - Miss Adventures, Top 10 Email Subject Lines When You Just Want to Say 'Hello', … [ellipses, signalling a continuing conversation], Article [Then paste link to an article that you think person will be interested in in the email body…after you say hello]. The principal thing you have to do before thinking of good email subject lines is to know the customs of email subject lines. What other contact are you trying to make? Here are some tips on creating subject lines that work for your email marketing campaigns: Deliver ONE clear message for each email. For each formula, I’ll give you three or four examples based on the weight loss topic I used above. I want to drop a mail to an old colleague, just to pass him my email ID which I couldn’t do in person. If you can find a person to write to rather than a generic email address, like [email protected], you will be able to connect personally with individuals you want to … Now that we’ve defined some key terms, let’s get into the meat of the article. Learn how your comment data is processed. Let me know in the comments so I can add to this list and help all of those who land on this page looking for guidance. 51 Catchy Email Subject Lines Formulas and Examples. The majority of marketers say that targeted personalization increases customer engagement. Again, this subject line offers no specific information about the email’s contents and is generic to the point of being cliché. Pingback: Awesome Email Templates for Responding to Potential Clients - Miss Adventures, ‘Hey’, ‘Hi’, ‘Hello’, and ‘What’s up’ doesn’t seem to be good subject lines in my opinion, because it’s almost like saying hi in the subject line and leaving your email body empty, if saying a hello is all you want to say. This subject line is commonly used for follow-up emails. Personalized emails improve click-through rates by an average of 14% and conversions by 10%, and emails with personalized subject lines are 26% more likely to be opened.. Keep your subject line short so the recipient can see, at a glance, what the message is about. Even though the individual receiving your networking email might not be a customer, it will still have a positive impact. Among the different marketing strategies, email marketing remains one of the most classic yet the most effective ways to reach prospects, promote your brand, and build relationships. Personalized emails improve click-through rates by an average of 14% and conversions by 10%, and emails with personalized subject lines are 26% more likely to be opened.. Beyond just the subject line and copy of the email, I always offer more in-depth content for them to click through and read, in order to deliver more value. Even though the individual receiving your networking email might not be a customer, it will still have a positive impact. (‘Greetings!’ seem to be one.). When reaching out to a well-known authority figure in your industry it’s best not to go too wild with your subject line.